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Digital Media Planning & Buying

Online media buying is one of the most effective ways to increase the flow of the responsive and targeted audience from all over the world and to have a better impact on boosting the revenues from your brand.

What is Digital media planning is all about?

Digital Media planning is primarily about giving your brand the opportunity to maintain the web presence along with high-quality content and advertisements in the vast digital landscape. It is also about showcasing your brand name and contents to the right group of people on the right platform at the right time that will eventually increase the awareness regarding your company.

How can we help you through online media buying?

The web media buying services from Hifi Digital Axis will help you to reap the best possible results by analyzing the industry benchmarks and historical data of your business.

We understand that your customers are as unique as your brand and retaining loyal customers is the ultimate motivation for your business. Our comprehensive service will ensure to drive more loyal followers who will not only be interested in your products and services but also will recommend your brand to others.

Why should you choose us?

When it comes to digital media buying, every small and large brand likes to get help from such an agency who will be able to shape their business needs and put those ads in front of the right eyeballs. Our expert media planning and buying team ensures that your investment in this agency is not only wise but also outstanding.  With Hifi Digital Axis you can get-

  • The constant support from our online media buying consultants who will focus on the sites, monitor and test those to dig out the best solution for the growth of your business.
  • The freedom to be connected with potential customers and meet the needs of your business.
  • Online advertisements on sites especially where your targeted users are surfing the most.
  • Scroll down the end of the page and find the best affordable online media buying services and prices of Hifi Digital Axis in this competitive agency world.

At a glance:

The smart digi specialists of the Hifi Digital Axis housed team knows best to integrate all the popular digital platforms and are able to edit, add or cancel a campaign for profitable results. On the other hand, our professionals ensure to place your ad on those appropriate sites that your audiences mostly use.  You can even work together with our teammates to set the time of the day or week you would like your ad to run on the targeted sites.

Summing up:

Do you want to learn more about our comprehensive digital media services and strategies before making the order?

You can always get in touch with our operators through phone calls and emails.

Digital Media Planning and Buying Service Packages & Pricing

  • BASIC PLAN
  • AGGRESSIVE PLAN
  • MARKET LEADER
Digital Media Planning & Buying Service
BASIC PLAN
AGGRESSIVE PLAN POPULAR
MARKET LEADER

Need more information?
Mail Us: hello@hifidigitalaxis.com

$1,650.00Per MonthSetup + Monthly Investment
$3,050.00Per MonthSetup + Monthly Investment
$4,200.00Per MonthSetup + Monthly Investment

SERVICE DELIVERABLES

Monthly Online Media Spend

Upto $2,500.00 Per Month

$2,501.00 to $5,000.00 Per Month

$5,001.00 & Above Per Month

Progressive Monthly Management Fee

Min $450.00 or 20% of Monthly Spending whichever is high

Min $950.00 or 20% of Monthly Spending whichever is high

Min $1,100.00 or 20% of Monthly Spending whichever is high

One time setup Fee (1st Month)

$1,200.00 $2,100.00 $3,100.00

Minimum Duration

3 Months

3 Months

3 Months

CAMPAIGN SETUP/AD OPTIMIZATION by HDA

Initial campaign development & strategy

Demographic Targeting

Geo-location

Age range

Gender

Interest

Education level

Related website interests

Keyword based targeting

Mobile device targeting

Mobile carrier targeting

Product based

Day(s) of week

Hour(s) of day

B2B targeting - Position(s)/Title(s)

B2B targeting - Industry (Company)

B2B targeting - Company(ies)

B2B targeting - Company sizes

B2B targeting - Company location (State)

Web media flight schedule

Brand positioning research & insights

Network research and price negotiations

Impression based targeting (if desired)

Google analytics integration & goal tracking

Results analysis/reporting

Strategic bid management

Ad rotation for conversion

Up to two personal consultations per month

Banner Design

200+ SMEs behind campaign driving results

Re-marketing strategy & implementation

Setup of MICRO Conversions

Setup and management of conversion funnel

Campaign conversion management

Video ads

Dedicated account representative

International campaign implementation

Language targeting

Landing Page design & implementation

Website conversion analysis reporting

Ad exchange - Automated bidding

Website conversion analysis implementation

By Quote

By Quote

By Quote

Multi-variant testing on landing page

By Quote

By Quote

By Quote

Multi-variant testing eCommerce store & checkout/cart process

By Quote

By Quote

By Quote

CREATIVE DIMENSIONS by HDA

468x60

JPG

JPG & Gif

JPG, Gif & Flash

728x90

JPG

JPG & Gif

JPG, Gif & Flash

250x250

JPG

JPG & Gif

JPG, Gif & Flash

200x200

JPG

JPG & Gif

JPG, Gif & Flash

336x280

JPG

JPG & Gif

JPG, Gif & Flash

300x250

JPG

JPG & Gif

JPG, Gif & Flash

120x600

JPG

JPG & Gif

JPG, Gif & Flash

160x600

JPG

JPG & Gif

JPG, Gif & Flash

REPORTING TECHNIQUES by HDA

Reporting

Bi-Weekly

Weekly

Daily

Performance & Analytics Report (Monthly)

CUSTOMER SUPPORT by HDA

Email & Chat

Phone

Project Management Tool Tracking

AVAIL ADDITIONAL SERVICES
Logo Design --- --- ---
CRM Integration --- --- ---
CMS --- --- ---
Inventory Management System --- --- ---
Responsive Design --- --- ---
Database Integration --- --- ---
Payment Gateway Integration --- --- ---
Blog --- --- ---
Customer Feedback --- --- ---
Multiple Currency Support --- --- ---
Multiple Language Support --- --- ---
Discount Coupon --- --- ---
Jobs Management --- --- ---
Google Location Map --- --- ---
Write a Review --- --- ---
Payable Amount $1,650.00 $3,050.00 $4,200.00
Avail Additional Services

Please Note#
Video Campaign: You will have to provide video clip or YouTube video link.
Shopping Ads is for online stores or eCommerce sites.
Setup Fee is One Time Fee
– An additional tax of 15% will be applicable on all the services (Click charges will be billed directly to you by Google AdWords, Bing, Facebook and not included in our monthly maintenance fees)

Still Not Convinced?

Let HDA experts help you, mail us on hello@hifidigitalaxis.com

FAQs about HDA Digital Media Planning & Buying Service

  • What is Digital Marketing?

    Digital marketing is leveraging digital technologies, tactics, and channels to connect organizations with existing and prospective customers. It helps businesses grow, in spite of constraints like location, by enabling them to reach a targeted audience. It is a way to influence audiences online – be it through a website, blogs, video content, social media, or partnerships. Digital Marketing is a constantly evolving field and marketers must constantly be up-to-date and informed in order to stay ahead of competitors.

    The truly unique thing about digital marketing is that we can reach large audiences as well as niche segments of these audiences without compromising scale. Unlike traditional marketing, we can also track the success of digital campaigns down to revenue, engagement, clicks, leads etc.

  • What is involved in Digital Marketing?

    Digital marketers need to be flexible, creative, and extremely adept at digital technical skills. Navigating digital marketing entails a full fledge process of planning, setting objectives, creating, implementing and revising. In order to successfully execute a digital marketing campaign, a digital marketer possesses the following:

    • A core understanding of the product, its USP, and the organizations objectives.

    • A strong understanding of target audience and how to find them in the vast internet.

    • In-depth familiarity with digital channels – to see where and how to best target the aforementioned target audience.

    • Hands-on experience with these channels to effectively target and communicate with the audience.

    • Communication skills that entail copywriting and design. Often, digital marketers seek the help of specialists in these fields but drive direction and provide a brief.

    • Analytical skills that help revisit, revise and optimize.

    • A hunger to learn and stay up-to-date with digital marketing tools, trends, and changes.

  • What are the types of Digital Marketing?

    Digital Marketing can be of many types:

    Inbound Vs Outbound#

    Inbound Marketing or “Pull” Marketing involves creating content, blogs, and email newsletters that people actually wish to read. SEO and paid search help people find this content. If this content is engaging, it helps build a brand’s equity in the reader’s mind and may drive long-term action.

    Outbound marketing or “push” marketing is one-way communication designed to push a product to audiences. This includes traditional forms of marketing as well as display advertising and social media advertising.

    Performance Marketing Vs Branding#

    Performance marketing typically constitutes marketing driven to generate sales such as search engine marketing and social media advertising. This will be directly related to acquiring leads and customers and generating revenue.

    Branding Marketing is not based on directly selling and is designed to build your brand equity. Examples of digital channels for this are content marketing and social media. These build brand awareness, assist customers, provide valuable information, and build long-term brand connections for the brand.

  • What are the Digital Marketing Channels?

    Popular digital marketing channels include the following:

    Search Engine Optimization (SEO)

    Search Engine Optimization is the process of gaining organic traffic through improving visibility on search engines. By understanding the way websites are ranked on the SERPs, one can optimize a website’s content to ensure that it ranks well for relevant searches.

    Search Engine Marketing (SEM)

    Search Engine Marketing is the process of gaining paid traffic through search engines. Google AdWords is the most popular paid search platform and drives audiences with high intent to websites.

    Content Marketing

    Content Marketing is a long-term strategy of creating and distributing valuable, unique content in order to connect with a clearly defined audience.

    Social Media

    Social Media Marketing is yet another way to connect with current and potential customers. This can be organic through brand handles on channels like Facebook and Instagram or paid through their advertising platforms.

    Affiliate Marketing

    Affiliate Marketing is commission-led marketing – affiliate networks and blogs across the world promote other products and content and earn from subsequent sales.

    Email Marketing

    Email Marketing or newsletters is marketing by way of keeping your existing customers updated with your brand and its products.

    Influencer Marketing

    Influencer Marketing leverages people with a following or experts that connect with a targeted audience in order to drive revenue for brands.

  • What does a Digital Marketing Agency Do?

    A digital marketing agency drives results-based marketing strategy, focusing on delivering ROI and helping a brand fulfill its objectives using digital skills and technology. They develop strategies to maximize awareness and acquire leads. Digital agencies need to be fast-paced and balance user-experience with brand perspective.

    If you cannot find the answer here, please do get in touch with Hifi Digital Axis (HDA) team of experts so we can help you.

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